Journal of Management and Marketing Research, Volume Five- June, 2010
AUTHOR:
Olumide Ijose
ABSTRACT:
The study of strategic alliances has focused primarily on alliances between large corporations and between large corporations and joint ventures. However, powerful strategic partnership and alliances between small and medium sized enterprises and big businesses are also critical to the ability of big business to develop and maintain sustainable competitive advantage. This paper lays out a conceptual framework for studying the relationship between the strategic human resource management practices of small and medium sized businesses and their performance as corporate partners, as industry and competitive conditions change.
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